43% of sales in the United States is now at QVC Web

E-Commerce and Commercial growth of mobile hard in the second quarter of QVC's parent company Liberty Interactive.

Above all, thanks to the strong performance of its online and mobile channels, television and online retail conglomerate Liberty Interactive Corp increased slightly in the second quarter total revenue.

QVC.com sales now 43% of all income in the United States for Freedom Interactive, ranked number 6 in the Internet Retailer Top 500 Guide 2014 and 40% of e-commerce sales are from customers Mobile, the company said.

"We have very good results, with strong growth in Europe and China and the improvement partially offset growth in the United States, from the macro-challenges in Japan," said President and CEO Mike George, QVC said. "As we reinvent the worlds of shopping, entertainment and social we continue to offer a strong value proposition for our customers, as our e-commerce and high mobile penetration and excellent customer loyalty is."

For the period to 31 July reported freedom:

• Total revenue increased by 7.4% QVC.com $ 779 million to $ 725 million in the second quarter-2013.
• In the United States $ 588 million $ in fixed QVC.com sales, up 6.9% from 550 million USD. The company also operates marketing programs and TV websites dedicated to e-commerce in Japan, Germany, Britain and Italy.
• Total revenue 2.01 billion dollars QVC, by 2.6% to $ 1.96 billion. Of this amount, $ 1350000000 flowed from American consumers, an increase of 3.1% from $ 1.31 billion in 2013 revenues $ 662 million worldwide, an increase of 2.0% compared to $ 649 million.
• Revenues from other e-commerce companies, including BodyBuilding.com Backcountry.com and was $ 481 million, 9.6% from 439 million dollars.
• Sales for the entire Liberty Interactive was 2.50 billion, an increase of 4.2% to 2.4 million ..
• Operating income was $ 284 million, $ 260 million, 9.2% of U.S..
• QVC for society as a whole, the average order value was $ 57.05, 1.2% from $ 56.39
• The return on assets was 19.2% against 18.9% in the second quarter-2013.

A growing interest in Web companies, the company had to increase its spending on online marketing in this quarter, but company executives did not disclose details.

"There are two things that happen with Online Marketing: A glimpse into the digital piece of our business is the one percent online marketing is more than the relationship, but also some new awareness Experimental typical independent channels Our search engine marketing fee" , Claire Watts, CEO of American QVC told analysts in a conference call this week. "Therefore, the expansion of membership, expansion of comparison shopping, and so on. And some of those who work, and some of them became quite the speed that awaits us if we continue to grow and find balance sufficient."

In late July, the FTD florist Companies Inc. announced that in order to acquire present to the Department of Liberty Interactive stock of $ 430 million cash and the business of flowers and gifts, including e-commerce sites. FTD Privacy anticipate closing the transaction before the end of the year 2014th

During the first six months of 2014, the freedom also reported:

• Recipes USA QVC.com 1550000000, up 7.6% from $ 1.44 billion. During the first half of last year
• The total turnover of 4.00 billion dollars QVC, by 1.5% to 3,940 million dollars.
• QVC Sales USA than $ 2660000000 to 2.3% from 2.6 billion U.S. dollars.
• International sales of $ 1340000000 QVC, an increase of 0.1% compared to 1.33 billion dollars.